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Marketing Meets the Age of eCommerce
In 2017, Cyber Monday shoppers raked in a record-breaking $6.59 billion dollars. It was recorded as the largest online shopping day ever with sales increasing 16.8% over the year prior. It even topped Black Friday online sales by $1.5 billion, if you can believe it. With numbers climbing each year, it will be interesting to […]
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Black Friday Shopping: Is Your Online Business Ready?
America’s favorite shopping season is right around the corner and with it a barrage of online bargain shoppers. Is your site ready to handle the Black Friday shopping rush? If the answer is anything but yes, you may want to consider a quick preparatory revamp. Why? Because the year-end holiday season is not only the […]
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Do’s and Don’ts of e-Commerce Design
You can have the most interesting, ground-breaking product ever, but if your website lacks an effective design, your sales aren’t going to reach their full potential. Having an enticing e-Commerce storefront is more than simply having a product up for sale—customers believe their time is precious so merchants must quickly deliver a convincing sales pitch […]
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The 9 Biggest Mistakes in Ecommerce Design
The design of your ecommerce website is a critical piece to your marketing strategy and it’s what drives your brand identity on the web. Think about it: you’d put a lot of work into making your brick-and-mortar storefront look and feel just right to represent what your business is about, so why wouldn’t you do […]
