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  • When Is Web Accessibility Most Easily Achieved?

    Creating an inclusive digital experience is no longer optional; it’s critical to building modern websites and applications. Accessibility for websites ensures that all users, including those with disabilities, can access, navigate, and interact with your content. While achieving accessibility at any stage is commendable, it’s most efficient and effective when integrated early in development. By starting accessibility efforts from the initial design planning phase and continuing through coding and content creation, businesses can ensure smoother workflows, cost efficiency, and an inclusive user experience.

    Why Start Early?

    Integrating accessibility early in the website development lifecycle is not just a best practice—it’s a necessity. Here’s why:

    Cost Efficiency

    Addressing accessibility for websites issues after a site is live can be expensive and time-consuming. According to research, fixing a bug during the design phase costs significantly less than fixing it post-launch. Early integration avoids retrofitting, often requiring revisiting designs, rewriting code, and reworking content.

    Smoother Workflows

    When accessibility for websites is built into your processes, teams can proactively anticipate and address potential issues rather than scrambling to fix problems at the last minute. This approach minimizes disruptions and fosters collaboration across design, development, and content teams.

    Better User Experience

    Accessibility enhances usability for everyone. By focusing on inclusivity from the beginning, you create a website that’s compliant and offers a seamless experience for all users, regardless of their abilities.

    Best Practices for Early Integration

    Integrating accessibility into your website development process from the outset ensures a smoother workflow, reduces costs, and creates a more inclusive user experience. The Web Content Accessibility Guidelines (WCAG)—an internationally recognized set of standards for digital accessibility—serve as a foundational resource for implementing these practices. By incorporating WCAG principles early, you align your project with best practices while creating a platform that everyone can use.

    Incorporate Accessibility into Design

    Design is the foundation of an accessible website. Thoughtful design choices can prevent significant barriers from arising. Here’s how to ensure accessibility for websites from the beginning:

    • Color Contrast: Use color combinations that meet WCAG’s minimum contrast ratio of 4.5:1 for body text and 3:1 for larger text. This ensures readability for users with visual impairments.
    • Responsive and Scalable Fonts: Implement relative units like em or rem for font sizing, enabling users to resize text as needed without breaking layouts.
    • Keyboard Navigation: Ensure all interactive elements (like buttons, forms, and menus) are fully operable with a keyboard alone, vital for users who cannot use a mouse.
    • Accessible Visual Cues: Design clear focus states for interactive elements so users navigating with a keyboard can see which element is currently active.

    Use Semantic HTML

    Semantic HTML improves the usability of your website for assistive technologies and enhances the experience for all users. Here’s why it matters:

    • Meaningful Tags: Use HTML5 elements like <header>, <nav>, <main>, and <footer> to give structure to your page. These tags help screen readers and other assistive technologies provide context to users.
    • Proper Use of ARIA: Use Accessible Rich Internet Applications (ARIA) attributes only when semantic HTML cannot achieve the same functionality. Incorrect or excessive ARIA use can introduce unnecessary complexity.

    Test Accessibility Throughout Development

    Testing ensures your website is inclusive at every stage of its lifecycle. It helps detect and resolve potential barriers before they become costly problems. Follow these strategies:

    • Assistive Technology Testing: Use tools like NVDA, JAWS, or VoiceOver to simulate real-world interactions and ensure your site is accessible to users relying on screen readers or magnifiers.
    • Automated Testing Tools: Tools like WAVE, or Lighthouse can quickly identify common accessibility issues. Use them as part of your continuous integration process.
    • Manual Testing: Combine automated testing with manual reviews to catch issues that tools might miss, such as ensuring logical tab order or meaningful link text.
    • Iterative Testing: Conduct accessibility tests at critical milestones—during design, during development, and before launch.

    Write Inclusive Content

    Content creators play a crucial role in making a website accessible. Accessible content ensures that all users can engage with your site meaningfully:

    • Alternative Text for Images: Provide concise yet descriptive alt text for all non-decorative images. This ensures users with visual impairments understand the context.
    • Descriptive Links: Avoid vague link text like “click here.” Instead, use text that describes the link’s purpose, such as “Download the user manual.”
    • Structured Headings: Use a logical heading hierarchy (e.g., <h1> for the main title, followed by <h2> and <h3> for subsections) to improve navigation.
    • Multimedia Accessibility: Provide captions for videos and transcripts for audio content to accommodate users with hearing impairments and improve SEO.

    Common Mistakes to Avoid

    Delaying Accessibility Checks

    One of the most common missteps is treating accessibility as an afterthought. Waiting until the end to check for compliance often results in rushed fixes that must be more thorough and effective.

    Over-reliance on Automation

    While automated tools are excellent for flagging issues, they can’t catch everything. Manual testing and user feedback are essential for identifying nuanced accessibility barriers.

    Neglecting Maintenance

    Accessibility is not a one-time task. Regular updates, content changes, and new features can introduce barriers if not correctly managed. Continuous monitoring is essential to maintaining compliance.

    Actionable Advice for Integrating Accessibility

    Educate Your Team

    Invest in accessibility training for your design, development, and content teams. Understanding the principles of accessibility empowers everyone to contribute to an inclusive user experience.

    Adopt Accessibility Checklists

    Incorporate WCAG guidelines into your project workflows with easy-to-follow checklists. These ensure that no critical steps are overlooked during design or development.

    Engage Accessibility Experts

    Consulting with experts early can save time and resources. They can provide audits, training, and guidance tailored to your project’s needs.

    Build Accessibility Into Your Workflow

    Use tools like GitHub to integrate accessibility checks into your code repositories. Automated testing scripts can flag issues as developers commit code.

    Monitor Accessibility Post-Launch

    Deploy ongoing monitoring tools like a11y.Radar to track compliance and detect issues as they arise. Regular audits ensure your website remains accessible as it evolves.

    Conclusion

    Website accessibility is most efficiently and effectively achieved when treated as a core part of the development process. By starting accessibility for websites efforts early—at the design stage—and continuing them through coding, content creation, and post-launch maintenance, businesses can avoid costly mistakes, streamline workflows, and create an inclusive user experience.

    The benefits of early integration are clear: reduced costs, enhanced usability, and compliance with legal standards. By embracing best practices like using semantic HTML, testing with assistive technologies, and prioritizing continuous testing, organizations can set themselves up for success.

    Remember, accessibility isn’t just about meeting regulations—it’s about making your website welcoming and usable for everyone. Start early, stay committed, and reap the rewards of an accessible, inclusive digital presence.

    Ready to make accessibility a cornerstone of your web strategy? 

    Schedule an ADA briefing with 216digital today. Our experts are here to guide you through creating a website that’s not only compliant but also exceptional in user experience. Contact us to take the first step toward an inclusive digital future.

    Greg McNeil

    December 2, 2024
    Testing & Remediation
    Accessibility Remediation, Web Accessibility, Web Accessibility Remediation, Website Accessibility

  • A Guide to Web Accessibility Evaluation Tools

    Creating a website that works for everyone isn’t just about ticking off legal checkboxes—it’s about ensuring every visitor, regardless of ability, can navigate your site with ease and enjoy their experience. Even if you’re familiar with web accessibility, it’s easy to wonder: Have I missed anything? Are there barriers I didn’t notice?

    As digital inclusion becomes increasingly vital, ensuring your website is truly accessible is essential. So, how can you confidently create a welcoming space for all? That’s where web accessibility evaluation tools come in.

    These tools simplify the process of identifying and addressing barriers, helping you build an inclusive website while enhancing the user experience. Let’s explore how they work, why they matter, and how to choose the right one for your needs.

    What Are Web Accessibility Evaluation Tools?

    Web accessibility evaluation tools are designed to analyze websites for accessibility issues. Think of these tools as the first line of defense in identifying problems that might hinder someone with visual, auditory, or cognitive impairments from fully engaging with your content.

    These tools scan your website pinpointing issues like poor color contrast, missing alt text for images, or broken keyboard navigation. Some go further, offering continuous monitoring and integration with development workflows.

    Why Are They Important?

    Using a web accessibility evaluation tool is more than a technical step—it’s a commitment to inclusivity and compliance. Here’s why they’re indispensable:

    • WCAG Compliance: Web Content Accessibility Guidelines (WCAG) standards are the backbone of digital accessibility. Tools help you identify and address non-compliance to avoid legal risks.
    • User Experience: Accessibility isn’t just for people with disabilities; it improves usability for everyone. For example, captions benefit not only those who are deaf but also people in noisy environments.
    • Boost Brand Reputation: An accessible website shows your commitment to inclusion, fostering goodwill and loyalty among your audience.
    • Legal Protection: With lawsuits over inaccessible websites on the rise, staying compliant minimizes legal vulnerabilities.

    Benefits of Using Web Accessibility Evaluation Tools

    • Efficient Issue Detection: Automated tools can scan your website in minutes, identifying accessibility barriers that might take hours to find manually.
    • Enhancing the User Journey: Accessibility issues often overlap with usability problems. Fixing these barriers creates a smoother and more enjoyable experience for all visitors.
    • Avoiding Legal Issues: Addressing accessibility gaps proactively reduces the likelihood of being targeted by lawsuits related to digital accessibility.
    • Cost-Effective Improvements: Automated tools are an affordable starting point for businesses that need to improve their websites without a major investment.
    • Sustained Accessibility: Continuous monitoring ensures your website remains accessible even as you update or expand its content.

    How to Choose the Right Accessibility Evaluation Tool

    When selecting a tool, start by asking these questions:

    • What’s my budget?
    • Do I need ongoing monitoring or a one-time scan?
    • How user-friendly does the tool need to be for my team?

    For small businesses, look for tools with simple interfaces and strong customer support. Larger organizations may need advanced features like integrations and robust reporting.One tool worth considering is Accessibility Radar (a11y.Radar), which provides real-time monitoring, actionable insights, and scalable solutions for businesses of all sizes.

    What to Look for in Web Accessibility Evaluation Tools

    Not all tools are created equal. To get the most out of a web accessibility evaluation tool, focus on these features:

    • Automated Scanning: Quickly detect common issues like missing ARIA labels or unstructured content to get a big-picture view of potential accessibility gaps.
    • Real-Time Monitoring: For frequently updated websites, real-time monitoring ensures new issues are caught as they appear. Tools like a11y.Radar  excel at providing continuous oversight.
    • Integration Options: Choose tools that integrate seamlessly with your existing systems, such as your CMS, analytics platforms, or development tools.
    • Actionable Reporting: Look for tools that provide clear, prioritized reports so your team knows where to focus their efforts.
    • Customizability: Tailor the tool to address your site’s unique needs and align with relevant accessibility standards.

    a11y.Radar ADA Monitoring 

    a11y.Radar is an automated recurring ADA web compliance auditing platform. Through our work in the trenches of the ADA web remediation space, we were able to reverse-engineer the process in which many of the prolific ADA non-compliance lawsuit firms identify their targets. We realized that the vast majority of cases are filed solely based on the results of automated scanning tools, so we developed Accessibility Radar as a hands-off method of keeping you out of their crosshairs.

    How Does a11y.Radar ADA Monitoring Work?  

    a11y.Radar ADA monitoring service reports on your ongoing accessibility efforts, whether conducted by your internal digital teams or an outside web agency. Access enhanced dashboards and receive updates to content, code, and user experience that could pose potential blocks to users or threaten your accessibility standards. In addition, our seamless interface allows your team members to view current issues and manage pending adjustments.

    Limitations of Automated Tools

    It’s important to acknowledge that even the best web accessibility evaluation tool can’t catch everything. Automated tools are great for spotting obvious issues, but they might miss nuances that only a human can detect. For example, determining whether alt text appropriately describes an image often requires human judgment.

    To bridge these gaps, combine automated tools with manual testing. This hands-on approach helps identify issues that software alone can’t catch. This means involving people—preferably those with disabilities or experts in web accessibility—in testing your website. Manual testing can uncover issues related to usability and user experience that automated tools might overlook.

    Practical Tips for Using Accessibility Tools

    • Start with an Automated Scan: Identify low-hanging fruit like fixing color contrast or adding alt text to images.
    • Prioritize Fixes: Focus on the most significant barriers affecting users, such as navigation or text readability.
    • Educate Your Team: Make sure your developers and content creators understand the tool’s insights and how to implement changes effectively.
    • Schedule Regular Checks: Accessibility is an ongoing process, not a one-time task. Use tools to monitor your site periodically.

    Make Accessibility a Priority

    Digital accessibility isn’t just a legal consideration—it’s a business advantage. By using web accessibility evaluation tools like a11y.Radar, you can identify barriers, enhance user experience, and demonstrate your commitment to inclusivity.

    Ready to take the next step toward a more accessible website? Schedule an ADA briefing with 216digital to learn how a11y.Radar can provide real-time monitoring and actionable insights tailored to your needs. Together, we’ll help you build an inclusive, user-friendly website that welcomes everyone.

    By investing in accessibility, you’re investing in your audience and building a stronger, more inclusive brand. Don’t wait—reach out to 216digital today and make your website a space where everyone feels welcome.

    Greg McNeil

    November 25, 2024
    Testing & Remediation, Web Accessibility Monitoring
    Accessibility, Accessibility monitoring, Accessibility testing, evaluation tools, Website Accessibility, Website Accessibility Tools

  • ADA Compliance: What You Can and Can’t Control

    Let’s be honest—navigating ADA compliance can feel like a lot, especially when you’re managing a busy website. But the good news? There are plenty of things you can control that will make your site more accessible to everyone. By taking a few simple steps, you’ll create a better experience for users, expand your audience, and avoid potential legal issues.

    In this guide, we’ll break down what ADA compliance is, explore some actionable steps you can take, and cover ways to handle the parts that might be out of your control. So, let’s roll up our sleeves and dive in!

    What is ADA Compliance?

    ADA compliance refers to following the guidelines set by the Americans with Disabilities Act (ADA), which was established to protect the rights of individuals with disabilities. While the ADA initially focused on physical spaces, it now extends to digital spaces like websites.

    In simple terms, ADA compliance ensures that your website is usable for everyone—including people with visual, auditory, physical, or cognitive disabilities. The ADA works hand-in-hand with the Web Content Accessibility Guidelines (WCAG), which outline best practices for creating accessible digital content. Meeting these guidelines is not just about following the law; it’s about making your website open and welcoming to all users.

    Website Design and Development

    Making your website accessible starts with thoughtful design and smart development choices. Here’s how you can set the stage:

    Use Semantic HTML

    Think of HTML as your website’s blueprint. When it’s organized logically, it makes it easier for assistive technologies (like screen readers) to guide users through your site. Use clear headings, lists, and tags like <h1> for main headings and <h2> for subheadings. This way, your content isn’t just well-organized—it’s also easy for everyone to navigate.

    Enable Keyboard Navigation

    Not everyone uses a mouse to get around online, so make sure users can tab through your site smoothly. All interactive elements—buttons, forms, menus—should be accessible via keyboard alone. To test this, try navigating your site using only your keyboard. If you hit a dead end, that’s a sign something needs fixing.

    Ensure Sufficient Color Contrast

    Nobody wants to squint to read your content, especially users with visual impairments. Use strong color contrast between text and background, so everything is easy to read. The minimum recommended contrast ratio is 4.5:1 for regular text and 3:1 for larger text. Not sure if your colors are cutting it? Tools like WebAIM’s Contrast Checker can help you out.

    Provide Descriptive Alt Text for Images

    Images are great for grabbing attention, but if they’re not described properly, they can be a barrier for screen reader users. Make sure every image has alt text that explains what’s in the picture and why it’s there. Be descriptive—something like “Red winter coat with a 30% off discount tag” tells a much more straightforward story than just a “sale image.”

    Ongoing Monitoring and Testing

    Getting your website accessible isn’t a “set it and forget it” deal. It’s more of an ongoing process that keeps your site up to standard:

    Conduct Regular Accessibility Audits

    Use tools like WAVE or Lighthouse to scan your site regularly for potential accessibility issues. These tools are like your website’s personal trainers—they’ll point out areas that need improvement, like missing alt text or insufficient color contrast.

    Engage in User Testing

    Automated tools are great, but there’s no substitute for feedback from real users—especially those with disabilities. Invite them to test your site and pay close attention to what they say. Their insights can reveal accessibility gaps that you might not have noticed.

    Content Management and Regular Updates

    Content is a big part of ADA compliance. Here’s how to keep it accessible and user-friendly:

    Provide Content in Accessible Formats

    PDFs and Word files are common on websites, but they’re not always easy for assistive technologies to read. Try converting documents to HTML or using accessible PDF tools to ensure everyone can engage with your content.

    Keep Content Updated

    Just like fashion, accessibility standards change over time. Make a habit of revisiting older content—blog posts, documents, even videos—to ensure they still meet current accessibility standards.

    Avoiding Overlays

    It can be tempting to install a quick-fix accessibility overlay, especially if you’re short on time. But here’s the thing: overlays often don’t solve the real issues. In fact, they can create more problems for users who rely on assistive technology. The better approach? Make direct changes to your website’s code, design, and structure for more meaningful accessibility improvements.

    What You Can’t Control: Third-Party Content and Vendors

    Even if you make your website as accessible as possible, certain elements are out of your direct control. But don’t worry—there are still ways to manage these challenges:

    Third-Party Plugins and Widgets

    Plugins and widgets can boost your site’s functionality, but they can also introduce accessibility barriers. Before installing any third-party tools, check their accessibility features and look for compliance documentation.

    Content Management Systems (CMS)

    Depending on the CMS you’re using—like WordPress, Shopify, or Squarespace—you might run into accessibility limitations. Whenever possible, choose accessible themes and templates, and use plugins that enhance rather than hinder site accessibility.

    Outsourced Web Development and Content Creation

    If you hire developers or content creators, make sure ADA compliance is part of your project requirements. Set clear expectations and conduct follow-up audits to ensure everything meets accessibility standards.

    User-Generated Content

    Comments, reviews, and user-generated content are valuable for your site but can pose accessibility challenges. Moderate content when possible and encourage users to follow basic accessibility guidelines, like adding alt text to images they post.

    Strategies for Managing What You Can’t Control

    While some aspects are beyond your control, there are ways to work around them:

    Vetting and Selecting Accessible Vendors

    When choosing third-party vendors or services, go with those that have a reputation for accessibility. Look for vendors that provide compliance documentation and are willing to help with accessibility support.

    Adding Disclaimers and Providing Alternatives

    If you have third-party content that might not be fully accessible, consider adding a disclaimer to inform users. Offer alternatives, like accessible document formats or a contact method for users who need assistance.

    Foster Communication and Collaboration

    ADA compliance works best when everyone’s on the same page. Encourage open dialogue about accessibility with your team, developers, and third-party partners. When everyone understands its importance, it’s easier to make your site truly inclusive.

    Conclusion

    Making your website accessible doesn’t have to be intimidating. By focusing on what you can control and actively managing third-party elements, you can create a site that’s welcoming to everyone. Plus, it’s not just about avoiding legal risks—it’s about building a better experience for all your users.

    So, take it one step at a time. As you make improvements, you’ll reach a wider audience and create a more inclusive online space. And if you’re unsure about where your site stands, don’t hesitate to reach out to experts like 216digital for a free accessibility review. You’ve got this!

    Greg McNeil

    October 23, 2024
    How-to Guides, Testing & Remediation
    Accessibility, ADA Compliance, ADA Website Compliance, Website Accessibility

  • Accessibility Remediation: Definitions & Guidelines

    When you’re getting started with digital accessibility, it’s easy to feel overwhelmed by all the technical jargon to wrap your head around. However, getting familiar with these key concepts is the first step toward making your website more accessible for everyone to use. In this guide, we’ll break down some of the most important terms you’ll come across in accessibility remediation. Whether it’s ensuring your site works well with keyboard navigation or understanding how assistive technologies come into play, we’ve got you covered. This quick rundown will help you get comfortable with the basics and take meaningful steps toward a more accessible site.

    Key Terminology in Accessibility Remediation

    When it comes to making your website accessible, there are a few key terms you’ll want to get familiar with. Here’s a quick breakdown of the essential terms you’ll encounter as you work to ensure your site is welcoming and usable for everyone.

    Usability

    Usability is all about how easy it is for people to navigate and interact with your website. The goal is to make sure that no one—regardless of their abilities—struggles to find what they’re looking for or complete tasks. It’s not just about making things functional, but about making them simple, intuitive, and frustration-free for all users.

    Remediation

    Remediation is just a fancy way of saying “fixing accessibility issues.” These are problems uncovered during an audit or assessment. This could mean tweaking your code, updating content, or adding features to make your site easier for people with disabilities. The idea is to go beyond patching things up and ensure your site works smoothly in the long run.

    Compliance

    Compliance refers to meeting specific legal guidelines and standards, like the Americans with Disabilities Act (ADA) or the Web Content Accessibility Guidelines (WCAG). Following these rules isn’t just about staying out of legal trouble—it’s about making sure your site is usable by people with disabilities. By staying compliant, you protect your business and ensure an inclusive online space.

    Auditing

    An accessibility audit is a deep dive into your website to identify any barriers that might prevent people with disabilities from using it fully. These barriers can range from missing image descriptions to confusing layouts. Auditing is the first step in figuring out what needs to be fixed, giving you a clear roadmap to improving your site’s accessibility.

    User Testing

    User testing is a hands-on way to see how real people—especially those with disabilities—interact with your website. While automated tools can catch some issues, real users can point out things machines might miss, like tricky navigation or features that don’t work well with assistive technologies. It’s like getting an inside scoop on how to make your site better for everyone.

    Assistive Technologies

    Assistive technologies are tools that help people with disabilities use the web. These include screen readers, voice control software, and alternative keyboards. Knowing how your site interacts with these tools is key to ensuring that all users can access your content.

    Screen Reader

    A screen reader is software that converts the text on a website into spoken words, allowing visually impaired users to “hear” the content. It’s a vital tool for those who can’t see the screen, helping them access everything from written text to image descriptions.

    Keyboard Navigation

    Not everyone uses a mouse to browse a website—many people rely on their keyboard to move through a site. That’s why it’s crucial to make sure that all site functions can be accessed using keyboard shortcuts. This includes things like filling out forms, clicking buttons, and navigating menus without needing a mouse.

    Alternative Content

    Alternative content refers to substitutes for visual or interactive elements that some users can’t access. For example, adding descriptive text (alt text) for images helps visually impaired users understand what’s in the picture. It’s not just about including something—it’s about making sure the alternative content adds value for those who need it.

    Accessibility Overlay

    An accessibility overlay is a quick-fix tool that can be added to your site to address specific accessibility problems. While it might provide some immediate help, it often doesn’t get to the root of the issues. True accessibility needs to be built into your site’s design and code rather than relying on these temporary fixes.

    Accessibility Monitoring

    Digital accessibility isn’t something you do once and forget about—it’s an ongoing effort. Monitoring means regularly checking your site to ensure it continues to meet accessibility standards as you make updates or add new content. This way, you can catch any new issues early and make sure your site stays user-friendly for everyone over time.

    Compliance Standards and Laws

    When it comes to making sure your website is both accessible and legally compliant, there are a few essential standards and laws you need to be aware of. Understanding these helps you avoid potential legal issues and ensures your site is inclusive.

    W3C (World Wide Web Consortium)

    The W3C is the leading organization that sets the rules and standards for how the web functions. They’re responsible for creating protocols that guide the future of the web, and one of their most important contributions is the Web Content Accessibility Guidelines (WCAG). These guidelines are the go-to standards for digital accessibility, ensuring that online content is usable for people of all abilities.

    Web Content Accessibility Guidelines (WCAG)

    WCAG is a comprehensive set of recommendations to make web content more accessible to everyone, especially people with disabilities. These guidelines are built around four main principles—Perceivable, Operable, Understandable, and Robust (often called POUR).

    In short, these principles ensure that all users can perceive and interact with content, understand how to use the site and that the content works reliably across different technologies and platforms. Following WCAG isn’t just good practice—it’s often a legal requirement.

    Americans with Disabilities Act (ADA)

    The ADA is a prominent civil rights law in the U.S. that protects people with disabilities from discrimination in various areas of life, including employment, public services, and, now, digital spaces. While the ADA doesn’t specifically mention websites, courts have increasingly ruled that digital accessibility falls under its umbrella. This means your website must be accessible, or you could be at risk of legal action for not complying with the ADA.

    Section 508

    Section 508 is a law that specifically applies to federal agencies and any organization working with them. It requires that all electronic and information technology, including websites, be accessible to people with disabilities. The good news is that Section 508 closely aligns with the WCAG standards, so if you’re following WCAG, you’re likely on the right track for Section 508 compliance, too.

    IDEA (Individuals with Disabilities Education Act)

    IDEA ensures that students with disabilities receive a free and appropriate education, and in today’s world, that includes access to digital learning materials. Whether it’s a website, software, or other digital resource used in schools, it must be accessible to all students, including those with disabilities. If you’re involved in the education sector, this law is critical for ensuring digital accessibility in the classroom.

    Accommodation Approaches

    Making digital content accessible takes a variety of approaches. Here are some essential methods to ensure your website can be used by everyone, regardless of their abilities.

    Alt Text

    Alt text, or alternative text, is a short description you add to images on your website. This ensures that people using screen readers can understand what the image is showing, even if they can’t see it. Alt text is essential for making visual content accessible to everyone.

    Captions and Closed Captioning

    Captions provide a text alternative for the spoken content in videos, which is helpful for people who are deaf or hard of hearing. Closed captions take it a step further, including descriptions of non-verbal sounds like music or laughter, so users get the full experience of the video.

    Video Description

    Video descriptions offer a spoken narration of the visual elements in a video. This allows visually impaired users to understand what’s happening on screen, beyond just the dialogue, by hearing descriptions of actions, settings, or critical visual cues.

    Color Contrast

    Good color contrast between text and its background makes it easier to read, especially for people with visual impairments or color blindness. By ensuring your site has good contrast, you improve readability and make sure that everyone can engage with your content.

    Headings and Landmarks

    Using proper headings and landmarks on your website helps users navigate more easily, especially those relying on screen readers. These tools allow users to quickly jump between sections or locate specific content without having to scroll through the entire page.

    Text-to-Speech

    Text-to-speech technology can convert written text into spoken words, offering another way for users to access content. This is especially helpful for users with learning disabilities, visual impairments, or even those who prefer listening over reading.

    Inclusive Design

    Inclusive design means thinking about a wide range of user needs from the very beginning of the design process. By considering accessibility from the start, you can build a website that works for as many people as possible, without needing to retrofit fixes later.

    Text Resize and Screen Magnification

    Some users need to increase text size or zoom in on parts of your website to see them clearly. By allowing for easy text resizing and screen magnification, you’re giving users with visual impairments more control over how they view your content.

    Why Accessibility Remediation is Critical

    Accessibility remediation isn’t just about checking boxes for legal compliance—it’s about creating an inclusive, user-friendly digital space that welcomes everyone. Let’s dive into why making your website accessible is so important:

    1. Inclusivity

    At its core, digital accessibility is about inclusivity. Making sure your website is accessible means that people of all abilities can engage with your content, products, or services. This enhances the user experience for everyone, whether they have a disability or not. When your site is easy to use and navigate, you’re creating a welcoming space where everyone can participate equally in the digital world.

    2. Legal Protection

    Compliance with accessibility standards like WCAG and laws like the ADA isn’t optional—it’s a legal requirement. Failing to meet these standards can result in lawsuits, hefty fines, and serious damage to your brand’s reputation.

    3. Improved SEO

    Here’s a bonus: many of the same practices that make your site accessible also happen to be great for SEO. For example, providing descriptive alt text for images not only helps visually impaired users but also helps search engines better understand your content. Structured content, clear headings, and easy navigation improve both accessibility and your search rankings. In short, making your site accessible can help you get noticed by more users—including search engines.

    4. Market Reach

    By ensuring your site is accessible, you’re opening your business up to a much larger audience. About 16% of the global population lives with some form of disability, and when your site is accessible, you’re making sure they can engage with your brand. This isn’t just a moral win—it’s good for business. More accessibility means more customers, which can directly lead to a boost in your customer base and your bottom line.

    Take the First Step Toward Accessibility

    Now that you’re more familiar with the key terms and concepts behind accessibility remediation, you’re in a great position to start making meaningful changes to your website. From ensuring proper keyboard navigation to creating alt text for images, every step you take improves the experience for users of all abilities—and keeps you on the right side of compliance.

    But you don’t have to tackle this alone. At 216digital, we specialize in helping businesses create accessible websites that meet legal standards and enhance user engagement and reach. If you’re ready to make your site more inclusive and avoid potential legal risks, we’re here to guide you through the process.

    Schedule a complimentary ADA strategy briefing with our team today. Together, we’ll map out a plan tailored to your business, helping you integrate WCAG 2.1 compliance into your development roadmap. Let’s start creating a digital space that welcomes everyone and sets your business up for long-term success.

    Greg McNeil

    September 26, 2024
    Legal Compliance, Testing & Remediation, WCAG Compliance, Web Accessibility Training
    accessibility Definitions & Guidelines, Accessibility Remediation, ADA Compliance, Web Accessibility Remediation, Website Accessibility
  • What to Ask When Choosing a Partner for Title II ADA Compliance

    What to Ask When Choosing a Partner for Title II ADA Compliance

    When ensuring your organization’s compliance with ADA Title II, selecting the right partner to guide you through the process is crucial. ADA Title II mandates that state and local governments, as well as any of their departments, agencies, or other instrumentalities, must not discriminate against individuals with disabilities. Compliance with these regulations safeguards your organization against legal risks and ensures your services are accessible to all individuals. To make an informed decision when choosing a partner for ADA Title II compliance, here are key questions you should ask.

    Have You Worked with ADA Title III Compliance Before?

    ADA Title II compliance shares similarities with ADA Title III, which focuses on public accommodations provided by private entities. A partner with experience in ADA Title III compliance will have a solid understanding of accessibility requirements across different sectors. While Title II and Title III address various types of entities, the underlying accessibility principles remain consistent. A partner with experience in both areas will bring a comprehensive understanding of the legal landscape, helping you navigate the complexities of ADA compliance more effectively.

    How Well Do You Know WCAG 2.1 A/AA Standards?

    The Web Content Accessibility Guidelines (WCAG) 2.1 are the most widely recognized standards for digital accessibility. They provide a framework for making web content more accessible to people with disabilities, including those with visual, auditory, cognitive, and motor impairments. Ensuring your partner has an in-depth knowledge of WCAG 2.1 A/AA standards is crucial because these guidelines serve as the benchmark for evaluating your organization’s digital accessibility. A knowledgeable partner can guide you through implementing these standards, ensuring that your digital properties meet or exceed compliance requirements.

    How Skilled is Your Team in Accessibility?

    The expertise of the team working on your ADA compliance project is a critical factor in your success. Ask about the qualifications and experience of the team members handling your account. Do they have certifications in accessibility, such as Certified Professional in Accessibility Core Competencies (CPACC) or Web Accessibility Specialist (WAS)? How many years of experience do they have in the field? A skilled team with a deep understanding of accessibility can assure you that your project will be handled with the utmost care and expertise.

    What is Your Process for Conducting Accessibility Audits?

    An accessibility audit is the foundation of any compliance effort. It identifies areas where your organization falls short of ADA requirements and provides a roadmap for remediation. Ask potential partners to explain their audit process in detail. How thorough is their approach? Do they conduct both automated and manual testing? How do they document their findings?

    Understanding their process will give you insight into the level of detail and accuracy you can expect in their audit reports. A rigorous audit process is essential for identifying all accessibility issues and ensuring nothing is overlooked.

    How Do You Prioritize and Address Accessibility Issues?

    Not all accessibility issues are created equal. Some may have a significant impact on users with disabilities, while others may be less critical. A competent partner should have a clear strategy for prioritizing and addressing accessibility issues. Ask them how they determine which issues to tackle and how to address them. Do they focus on issues that have the most significant impact on user experience first, or do they take a different approach? Understanding their prioritization process will help you resolve the most pressing issues promptly, reducing the risk of non-compliance.

    What Testing Methods Do You Use?

    Testing is a critical component of ensuring ADA compliance. Ask your potential partner about the testing methods they use to evaluate accessibility. Do they rely solely on automated tools, or do they also conduct manual testing?

    Automated tools are excellent for identifying specific issues but can’t catch everything. Manual testing by individuals with disabilities provides valuable insights into how real users experience your digital content. A combination of both methods is ideal for a comprehensive assessment of your organization’s accessibility.

    How Will You Help Us Maintain Accessibility Over Time?

    Achieving ADA compliance is not a one-time effort; it’s an ongoing process. Your digital content will evolve, and new accessibility challenges may arise. Ask your potential partner how they plan to help you maintain accessibility over time. Do they offer ongoing monitoring services to ensure your digital properties remain compliant as updates are made? How do they stay up to date with changes in accessibility standards and regulations? A partner committed to long-term support will help you remain compliant and avoid potential legal pitfalls in the future.

    What Technology and Tools Do You Use for Accessibility?

    The tools and technology your partner uses can significantly impact the effectiveness of their accessibility efforts. Ask about the specific tools they use for auditing, testing, and remediation. Do they use industry-standard tools such as WAVE or JAWS? How do they leverage these tools to identify and resolve accessibility issues? Additionally, ask about any proprietary tools they may have developed. A partner with advanced technology and tools will be better equipped to handle complex accessibility challenges and deliver effective solutions.

    Do You Offer Training?

    Training is a vital component of sustaining ADA compliance. Your staff needs to be educated on accessibility best practices to ensure your digital content remains compliant as it evolves. Ask your potential partner if they offer training services. Do they provide customized training sessions tailored to your organization’s needs? Do they offer resources and support for your team to continue learning about accessibility?

    A partner who offers comprehensive training will empower your organization to maintain accessibility independently, reducing the need for constant external intervention.

    Conclusion

    Choosing the right partner for ADA Title II compliance is a crucial decision that can have long-lasting implications for your organization. By asking the right questions, you can ensure that your partner has the expertise, experience, and resources needed to guide you through the complexities of ADA compliance. A knowledgeable and skilled partner will help you achieve and maintain compliance, mitigating legal risks and ensuring that your services are accessible to all individuals, regardless of their abilities. Prioritize partners who demonstrate a deep understanding of accessibility, a commitment to ongoing support, and a comprehensive approach to testing and remediation.

    At 216digital, we specialize in helping organizations like yours successfully navigate ADA compliance with expert guidance, tailored solutions, and ongoing support. Schedule an ADA compliance briefing with our team today to learn how we can help you stay ahead of regulations, reduce legal risks, and build an inclusive digital experience. Let’s work together to ensure your organization meets and exceeds accessibility standards.

    Kayla Laganiere

    September 4, 2024
    Testing & Remediation
    ADA Compliance, ADA Website Compliance, digital accessibility, Title II, Web Accessibility
  • User Testing: A Crucial Step Towards Web Accessibility

    User Testing: A Crucial Step Towards Web Accessibility

    When you think about your website, what comes to mind? Maybe it’s the design, the layout, or the content. But how often do you think about how accessible your website is to everyone, including people with disabilities? Web accessibility is not just a nice-to-have; it’s a must-have. This is where user testing comes into play. Let’s dive into what website user testing is, how it benefits web accessibility, and why it should be an essential part of your web development process.

    What is Website User Testing?

    Website user testing is like putting your website under a microscope to see how well it performs for real users. It involves having actual people—who could be potential users of your site—interact with your website to see how easy it is to navigate, how intuitive the design is, and how well it meets their needs. But it’s not just about looking good or being easy to use; it’s also about making sure everyone can access and use your site, no matter their abilities.

    Think of it this way: You wouldn’t launch a product without testing it first, right? The same goes for your website. User testing helps you catch any issues or barriers that might prevent users from having a smooth and enjoyable experience on your site. It’s vital for web accessibility because it ensures that your website is usable for people with disabilities, which is crucial for web compliance.

    How is User Testing Beneficial for Web Accessibility?

    Now that we know what user testing is let’s talk about how it benefits web accessibility. Web accessibility is all about making sure that people with disabilities can use your website just as easily as anyone else. This includes people who are blind or have low vision, those who are deaf or hard of hearing, people with mobility impairments, and others.

    Identifying Accessibility Barriers

    One of the biggest benefits of user testing for web accessibility is that it helps you identify barriers that might prevent people with disabilities from using your site. For example, during testing, you might discover that your website’s navigation is difficult to use with a screen reader, or that your color scheme doesn’t provide enough contrast for people with low vision. These are things that might not be obvious if you’re not using assistive technologies yourself, but they can make a huge difference for someone who is.

    Improving User Experience for All

    Another benefit of user testing for web accessibility is that it can actually improve the user experience for everyone, not just people with disabilities. For example, adding alt text to images is crucial for people who use screen readers, but it’s also helpful for users who have slow internet connections and can’t load images. Similarly, making sure your site is keyboard navigable isn’t just important for people with mobility impairments—it can also make your site easier to use for anyone who prefers keyboard shortcuts.

    Ensuring Legal Compliance

    In the United States, web accessibility isn’t just a best practice—it’s also a legal requirement under the Americans with Disabilities Act (ADA). Failing to make your website accessible can lead to legal challenges and fines. By incorporating user testing into your web development process, you can ensure that your site meets the necessary accessibility standards and is compliant with the law.

    Accommodating a Range of Assistive Technologies

    When we talk about web accessibility, it’s important to remember that people with disabilities use a variety of assistive technologies to navigate the web. These technologies include screen readers, voice recognition software, alternative input devices, and more. To ensure your website is accessible to everyone, you need to make sure it works well with these tools.

    Screen Readers

    Screen readers are software programs that read the text on a screen out loud, allowing people who are blind or have low vision to access content. During user testing, it’s important to check that your website is compatible with popular screen readers like JAWS or NVDA. This includes making sure that all images have descriptive alt text, that form fields are properly labeled, and that the site is navigable using keyboard commands.

    Voice Recognition Software

    Voice recognition software allows people to control their computer and enter text using their voice. This can be especially helpful for people with mobility impairments. To accommodate these users, your website should have clear and simple navigation that can be easily controlled by voice commands. During testing, make sure to check that your site’s forms and menus can be accessed using voice commands.

    Alternative Input Devices

    Some people use alternative input devices, such as switch systems or eye-tracking technology, to navigate the web. These devices allow users to control their computers in non-traditional ways, such as by pressing a switch or moving their eyes. To make your site accessible to these users, it’s important to ensure that all interactive elements, such as buttons and links, are easy to access and operate.

    Accommodating these and other assistive technologies is a crucial part of web accessibility, and user testing is the best way to make sure your site is up to the task.

    What is the User Testing Process?

    So, how do you actually go about user testing your website for accessibility? Here’s a simple, step-by-step process that you can follow:

    Planning

    Start by defining your goals for the user testing process. What do you want to learn? Are you testing a new feature, or are you trying to identify accessibility barriers? Decide which users you want to include in the testing process. It’s important to include people with a variety of disabilities, as well as people who use different assistive technologies.

    Recruiting Testers

    Once you’ve defined your goals, it’s time to recruit testers. Look for people who represent your target audience, including people with disabilities. You can reach out to organizations that work with people with disabilities, or you can use online platforms that connect you with testers.

    Conducting the Tests

    During the testing process, have your testers complete specific tasks on your website. For example, you might ask them to navigate to a particular page, fill out a form, or find specific information. Make sure to observe how they interact with your site and ask for feedback on their experience. It’s also important to test your site with a variety of devices and browsers, as accessibility issues can vary depending on the platform.

    Analyzing the Results

    After the tests are complete, analyze the results to identify any accessibility barriers or usability issues. Look for patterns in the feedback and prioritize the issues that are most critical to address.

    Making Improvements

    Based on the results of the testing, make the necessary improvements to your website. This might include adding alt text to images, adjusting the color contrast, or making your forms more accessible. Once you’ve made these changes, it’s a good idea to conduct another round of testing to make sure the issues have been resolved.

    Ongoing Testing

    Web accessibility is not a one-time effort—it’s an ongoing process. As you add new features or content to your site, continue to conduct user testing to ensure that your site remains accessible to everyone.

    Best Practices for Web Accessibility Testing

    To get the most out of your user testing efforts, here are some best practices to keep in mind:

    1. Include Diverse Testers: The more diverse your group of testers, the more comprehensive your accessibility testing will be. This includes people with a variety of disabilities and those who use different assistive technologies.
    2. Test Early and Often: Don’t wait until your website is finished to start testing. Incorporate user testing throughout the development process to catch accessibility issues early.
    3. Use Realistic Scenarios: When conducting user tests, create realistic scenarios that your users might encounter on your site. This will give you a better sense of how your site performs in real-world situations.
    4. Document Everything: Keep detailed notes on the testing process, including the issues that were identified and the changes that were made. This will help you track your progress and ensure that accessibility remains a priority.
    5. Stay Up-to-Date: Web accessibility standards and technologies are constantly evolving. Stay informed about the latest developments and update your testing process accordingly.

    Conclusion

    User testing is a critical part of creating a website that is accessible to everyone. By incorporating accessibility testing into your web development process, you can ensure that your site meets the needs of all users, including those with disabilities. Not only does this improve the user experience, but it also helps you stay compliant with legal requirements and build a more inclusive online presence.

    Remember, web accessibility is an ongoing journey, not a one-time task. Make it a priority to continuously apply best practices and conduct regular user testing. For personalized guidance on achieving web accessibility compliance, schedule a complimentary ADA strategy briefing with 216digital today. Let’s ensure your website is welcoming and usable for everyone.

    Greg McNeil

    August 19, 2024
    Testing & Remediation
    Accessibility testing, digital accessibility, user testing, Web Accessibility, Website Accessibility
  • Choosing the Right Accessibility Audit for Your Goals

    Choosing the Right Accessibility Audit for Your Goals

    Ensuring your website is accessible to everyone, regardless of their abilities, is a legal obligation and a crucial aspect of good business practice. Digital accessibility is about creating an inclusive web experience, allowing everyone to navigate, interact, and engage with your online content without barriers. A vital component of this effort is accessibility testing, which identifies and helps rectify issues that could prevent users with disabilities from accessing your site. But with so many accessibility audits available, how do you choose the right one for your goals? 

    This post will explore different accessibility testing methods, their benefits, and how you can select the best approach to meet your needs.

    What is Accessibility Testing?

    Accessibility testing evaluates a website or digital product to ensure people of all abilities can use it. This includes users with visual, auditory, physical, speech, cognitive, or neurological disabilities. The goal is to identify any barriers that might prevent these users from fully interacting with your site, whether that’s difficulty reading text, navigating menus, or accessing multimedia content.

    Accessibility testing typically involves checking against established guidelines, such as the Web Content Accessibility Guidelines (WCAG), which provide a comprehensive framework for creating accessible web content. Testing can be done using various methods, from automated tools to manual assessments by accessibility experts.

    Why Your Website Needs Accessibility Testing

    Web accessibility is not just a matter of ethics—it’s a legal requirement in many regions, including the United States, where the Americans with Disabilities Act (ADA) mandates that websites be accessible to people with disabilities. Failing to meet these requirements can result in costly lawsuits, damage to your brand’s reputation, and loss of potential customers.

    Beyond legal compliance, accessibility testing is essential for ensuring a positive user experience for all visitors. An accessible website can increase your audience reach, improve customer satisfaction, and boost your SEO efforts, as search engines like Google favor easy-to-navigate and understand sites.

    Overview of Different Accessibility Testing Methods

    Several methods of accessibility testing exist, each with strengths and limitations. Understanding these methods will help you choose the right approach for your goals.

    Automated Testing

    Automated accessibility testing uses software tools to scan your website for accessibility issues. These tools can quickly identify common problems, such as missing alt text, improper heading structures, or color contrast issues.

    Pros: Automated testing is fast, cost-effective, and can cover large portions of your site in a short amount of time. It’s an excellent first step in identifying apparent issues.

    Cons: While automated tools can catch many issues, they only cover 30-40% of accessibility guidelines. They can miss more subtle or complex problems that require human judgment.

    Manual Testing

    Manual testing involves human testers evaluating your website’s accessibility by simulating users’ experience with disabilities. This might include using screen readers, navigating with a keyboard, or testing for cognitive load.

    Pros: Manual testing is thorough and can identify issues that automated tools miss, such as keyboard navigation problems, improper use of ARIA (Accessible Rich Internet Applications), or issues with interactive elements like forms and buttons.

    Cons: Manual testing is time-consuming and more expensive than automated testing. Expertise and experience are required to assess a site’s accessibility accurately.

    Hybrid Testing

    Hybrid testing combines automated and manual approaches to determine your site’s accessibility comprehensively. Automated tools are used to quickly identify issues, while manual testing addresses more complex problems.

    Pros: Hybrid testing offers the best of both worlds—speed and thoroughness. It ensures that no stone is left unturned in your accessibility audit.

    Cons: While more comprehensive, hybrid testing can be more costly and time-consuming than automated tools alone.

    Choosing the Right Accessibility Audit for Your Goals

    When selecting an accessibility audit, consider your specific goals, resources, and the complexity of your website. Here are a few scenarios to help guide your decision:

    • Initial Compliance Check: If you’re new to accessibility and looking for a quick overview of your site’s compliance with basic guidelines, an automated audit might be a good starting point. This can help you identify low-hanging fruit that can be quickly addressed.
    • Comprehensive Accessibility Review: For businesses that need a thorough assessment of their website’s accessibility, a hybrid audit combining both automated and manual testing is ideal. This approach will provide a complete picture of your site’s strengths and weaknesses.
    • Ongoing Monitoring and Maintenance: If your goal is to maintain accessibility over time and avoid compliance issues, consider an ongoing monitoring service that regularly checks your site for new issues as content and technology change.

    Overview of 216digital’s Accessibility Services

    At 216digital, we understand that navigating the complexities of digital accessibility can be overwhelming. That’s why we offer a structured approach to accessibility audits through our Phase 1 Risk Mitigation and Phase 2 Real World Accessibility services.

    Phase 1: Risk Mitigation Service

    This initial phase focuses on identifying and addressing high-risk accessibility issues that could expose your business to legal action. Using automated tools and expert manual review, we prioritize the most critical issues that need immediate attention.

    Phase 2: Real-World Accessibility Service

    In Phase 2, we dive deeper into the user experience, focusing on real-world scenarios and how users interact with your site. This phase includes extensive manual testing to uncover complex issues and provides actionable recommendations for improving your site’s accessibility.

    How Combining Automated and Manual Testing Enhances Accessibility

    A combined approach to accessibility testing offers a more robust and reliable audit process. Automated tools quickly handle large-scale issues, but manual testing ensures your site meets the nuanced needs of all users. By integrating both methods, you can create a more accessible and user-friendly website, reducing the risk of missed issues and ensuring a more inclusive experience.

    216digital’s a11y.Radar Service for Ongoing Monitoring

    Maintaining accessibility is an ongoing process. 216digital’s a11y. Radar service continuously monitors your website, automatically scanning for new accessibility issues as they arise. This service helps ensure that your site complies with accessibility guidelines over time, catching potential problems before they become costly liabilities.

    a11y.Radars Key Features include:

    • Dynamic Dashboard Display
    • Compliance Scans
    • Detailed Issues Reports
    • Issues Over Time
    • Manual Testing Reports
    • Email Alerts
    • Current Web Compliance Status

    How a11y.Radar Helps Prevent Frivolous ADA Lawsuits and Maintains Accessibility Compliance

    One of the biggest concerns for businesses today is the threat of frivolous ADA lawsuits. These lawsuits can be costly and time-consuming, even if the claims are unfounded. 216digital’s a11y. Radar service acts as a safeguard, continuously monitoring your site for compliance and helping you address issues before they lead to legal action. By keeping your site up-to-date with accessibility standards, a11y.Radar protects you from lawsuits and ensures a better user experience for all visitors.

    Conclusion

    Choosing the proper accessibility audit is crucial for ensuring your website meets the needs of all users while staying compliant with legal requirements. Whether you’re just starting with accessibility or looking for a comprehensive review, understanding the different testing methods and services available will help you make an informed decision.

    At 216digital, we can help develop a strategy to integrate WCAG 2.1 compliance into your development roadmap on your terms. To learn more about how our experts can help you confidently create and maintain an accessible website that meets both your business goals and the needs of your users, schedule a complementary ADA Strategy Briefing today.

    Greg McNeil

    August 8, 2024
    Testing & Remediation
    Accessibility Audit, Accessibility testing, digital accessibility, Web Accessibility, Web Accessibility Solution, Website Accessibility Tools
  • Why Use an Outside Firm for Accessibility Remediation

    Why Use an Outside Firm for Accessibility Remediation

    In the digital age, web accessibility is more than just a compliance checkbox—it’s a commitment to inclusivity and a critical aspect of your website’s user experience. However, ensuring your website is accessible can be complex and time-consuming, requiring specialized knowledge and skills. This is where an outside firm for accessibility remediation becomes invaluable. Let’s explore why partnering with an experienced firm like 216digital can be a game-changer for your business.

    Expertise and Knowledge

    Accessibility remediation is not a one-size-fits-all solution. It demands a deep understanding of the Web Content Accessibility Guidelines (WCAG), the Americans with Disabilities Act (ADA), and other relevant standards and regulations. An outside firm brings a wealth of expertise to the table, ensuring that every aspect of your website meets the required accessibility standards.

    Professionals in accessibility firms stay current with the latest updates and changes in guidelines and regulations. This continuous learning is crucial because web accessibility is an evolving field. For instance, WCAG 2.1 introduced new criteria that were not present in WCAG 2.0. Keeping up with these changes requires a dedicated team that is always on top of industry developments.

    Comprehensive Testing

    Effective accessibility remediation goes beyond automated tools. While these tools are useful for identifying obvious issues, they often miss more nuanced problems that can significantly impact users with disabilities. An outside firm utilizes a combination of automated tools and manual testing to ensure thorough coverage.

    Manual testing is essential for evaluating how real users with disabilities interact with your website. This includes testing with screen readers, keyboard navigation, and other assistive technologies. Experienced accessibility professionals can identify and fix issues that automated tools might overlook, ensuring a truly accessible user experience.

    Making Judgment Calls

    Accessibility is not always black and white. There are situations where judgment calls are necessary to balance design, functionality, and accessibility. Professionals with experience in accessibility remediation can make informed decisions about how to address complex issues.

    For example, consider a data table that is essential for conveying information but difficult to navigate with a screen reader. An expert can determine the best approach to make the table accessible without compromising its functionality or usability. These judgment calls require a deep understanding of both accessibility principles and user experience design.

    Up-to-date with Current Guidelines and Regulations

    Web accessibility guidelines and regulations are constantly evolving. An outside firm specializing in accessibility remediation ensures that your website is not only compliant with current standards but also prepared for future changes.

    For instance, the European Accessibility Act (EAA) mandates that websites and mobile applications of certain businesses must be accessible by 2025. Staying ahead of such regulations can save your business from potential legal issues and ensure a smoother transition to compliance.

    Efficiency and Focus

    Partnering with an outside firm allows your internal team to focus on core business activities. Accessibility remediation can be a time-consuming process, especially for teams that lack specialized knowledge. By outsourcing this task, you can ensure it is handled efficiently and effectively without diverting your team’s attention from other important projects.

    Considering 216digital as a Partner

    When choosing an outside firm for accessibility remediation, it’s crucial to select a partner with a proven track record of success. 216digital stands out as an excellent choice for several reasons:

    • Proven Expertise: With years of experience in web accessibility, 216digital has a deep understanding of the challenges and solutions involved in making websites accessible.
    • Comprehensive Services: We offer a full range of services, from initial audits to ongoing maintenance, ensuring your website remains accessible over time.
    • Client-Centric Approach: Working closely with our clients, we understand their unique needs and provide tailored solutions that meet both accessibility standards and business goals.
    • Up-to-date Knowledge: 216digital stays current with the latest accessibility guidelines and regulations, ensuring your website is compliant now and in the future.

    Wrapping Up

    Web accessibility is essential for creating an inclusive online environment and avoiding potential legal pitfalls. While it might be tempting to handle accessibility remediation in-house, the benefits of partnering with an outside firm like 216digital are clear. Our expertise, comprehensive testing, ability to make informed judgment calls and up-to-date knowledge of current guidelines and regulations can transform your website into an accessible and user-friendly platform.

    Investing in accessibility is not just about compliance; it’s about demonstrating a commitment to all your users and enhancing the overall user experience. By choosing an experienced partner for accessibility remediation, you can ensure your website meets the highest standards of accessibility and remains a valuable asset for all visitors.

    Ready to get started? Contact us today to schedule a complementary ADA Strategy Briefing so that you can confidently take this next step into digital accessibility.

    Greg McNeil

    July 30, 2024
    Testing & Remediation
    Accessibility, Accessibility Remediation, Web Accessibility Remediation, Web Accessibility Solution, Website Accessibility, Website Accessibility Tools
  • How Long Does It Take to Make Your Website Accessible?

    How Long Does It Take to Make Your Website Accessible?

    In today’s digital age, having an accessible website is not just a nice-to-have—it’s essential. Whether you’re running a small business or managing a large enterprise, ensuring your website is accessible to everyone, including those with visual impairments, is crucial. But just how long does it take to make your website accessible, and what steps should you take? Let’s dive into the process and explore the differences between various approaches to web accessibility.

    The Journey to Web Accessibility: A Long Road?

    Making a website fully accessible often seems like a daunting and lengthy process. You might have heard about the Web Content Accessibility Guidelines (WCAG) 2.1 AA standards, which provide a comprehensive framework for web accessibility. These guidelines cover a wide range of accessibility features and can seem overwhelming to tackle all at once.

    What is WCAG 2.1 AA?

    WCAG 2.1 AA is a set of guidelines created by the World Wide Web Consortium (W3C) to ensure that websites are accessible to people with disabilities. These standards include recommendations for making content perceivable, operable, understandable, and robust. To be WCAG 2.1 AA compliant, a website must meet specific criteria in these areas.

    The process of making your site fully conformant can be complex. It involves:

    1. Auditing Your Site: This means reviewing your website to identify all accessibility issues.
    2. Fixing Issues: After identifying problems, developers need to resolve them, which can involve code changes, redesigns, and adjustments to content.
    3. Testing: Ensuring that the fixes are working as intended and that the website remains functional and user-friendly.
    4. Ongoing Maintenance: Accessibility is not a one-time fix; continuous updates and audits are necessary to keep up with new content and technologies.

    Depending on the size and complexity of your website, this comprehensive process could take several months. It’s a detailed approach aimed at achieving full compliance, but it may not be the most efficient route for every business.

    The Focused Approach: Quick Fixes for High-Risk Issues

    Not every website needs to go through a full WCAG 2.1 AA conformance process right away. For many businesses, focusing on specific, high-risk accessibility issues can provide significant benefits with a much shorter timeline.

    High-Risk Accessibility Issues

    Certain accessibility problems are more likely to lead to legal action or complaints. By addressing these critical issues first, you can reduce the risk of Americans with Disabilities Act (ADA) lawsuits and significantly improve the user experience for those with visual impairments. Companies like 216digital offer a focused approach to accessibility, where they tackle these high-risk areas in a matter of days—often within a week.

    Benefits of a Focused Approach

    1. Speed: You can quickly address the most critical issues, reducing your legal risks and improving accessibility in a short timeframe.
    2. Cost-Effective: Targeting specific issues can be less expensive than a full overhaul, especially if you’re on a tight budget.
    3. Immediate Impact: High-impact fixes can make a noticeable difference in user experience right away.

    For many businesses, starting with a focused approach provides a practical solution and a strong foundation for further accessibility improvements over time.

    Consulting Firms: Audit Reports vs. In-House Fixes

    When choosing a firm to help with web accessibility, you’ll often encounter two types of services:

    1. Audit-Only Firms: These companies provide a detailed report of accessibility issues but do not fix them. The responsibility for implementing changes falls on your shoulders.
    2. Full-Service Firms: These firms, like 216digital, not only identify accessibility issues but also handle the fixes in-house.

    Audit-Only Firms

    Audit-only firms give you a comprehensive overview of what’s wrong with your website but leave the fixing to you. This approach has some downsides:

    • Implementation Delays: Without a dedicated team to make changes, it can take time to address the issues yourself or through another developer.
    • Additional Costs: You’ll likely need to hire another service to implement the changes, which can lead to increased costs and extended timelines.
    • Unclear Prioritization: The report might highlight many issues without prioritizing them, making it harder to know where to start.

    Full-Service Firms

    On the other hand, full-service firms provide a more integrated solution:

    • End-to-End Service: They handle both the audit and the fixes, streamlining the process and ensuring that accessibility issues are resolved efficiently.
    • Faster Turnaround: With an in-house team managing everything, changes are made more quickly, often within a week or two.
    • Expertise: These firms have specialized knowledge and experience, which can lead to higher quality and more effective fixes.

    Choosing a full-service firm like 216digital can save you time, reduce stress, and provide peace of mind knowing that your accessibility needs are being handled by experts.

    The Realities of Web Accessibility

    Making your website accessible is not just about compliance; it’s about creating a better experience for all users. Here’s why investing in web accessibility is worthwhile:

    1. Legal Protection: By addressing key accessibility issues, you minimize the risk of legal action related to ADA compliance.
    2. Wider Audience: Accessible websites reach a broader audience, including individuals with disabilities who might otherwise be excluded.
    3. Improved User Experience: Many accessibility features, such as clear navigation and text alternatives, also benefit users without disabilities.

    A Practical Timeline

    To sum up, if you’re looking to address high-risk accessibility issues quickly, focusing on these areas can be done in as little as a week with the right team. For a full WCAG 2.1 AA conformance, the process is more involved and can take several months. Choosing between an audit-only firm and a full-service firm can significantly impact your timeline and overall experience.

    If you’re concerned about web accessibility for your website and want to get started quickly, consider working with a firm like 216digital. Our expertise and focused approach can help you address critical issues fast, giving you a solid start toward a more accessible website. Contact us today to schedule a complementary ADA Strategy Briefing so that you can confidently take this next step into digital accessibility.

    Remember, web accessibility is an ongoing journey, not a one-time project. Investing in accessibility is investing in a better, more inclusive web experience for everyone.

    By understanding the different approaches to web accessibility and the timelines involved, you can make informed decisions that align with your business needs and goals. Whether you opt for a focused fix or a full WCAG 2.1 AA compliance, taking steps toward a more accessible website will benefit both your users and your business.

    Greg McNeil

    July 26, 2024
    Testing & Remediation
    Accessibility, Accessibility Remediation, ADA Compliance, digital accessibility, Web Accessibility Remediation, Website Accessibility
  • Choosing the Right Web Accessibility Solution

    Choosing the Right Web Accessibility Solution

    In today’s digital age, ensuring that your website is accessible to all users, including those with disabilities, is not just a legal obligation but also a moral imperative. With the implementation of laws like the Americans with Disabilities Act (ADA) and the European Accessibility Act (EAA), businesses must prioritize website accessibility to avoid potential legal repercussions and to foster an inclusive online environment. This guide will help you choose the right web accessibility solution for your organization, depending on your needs, goals, and budget. We will also highlight the ADA remediation services offered by 216digital, a leader in the field.

    Understanding Website Accessibility and ADA Conformance

    Website accessibility refers to the inclusive practice of ensuring that websites are usable by people of all abilities and disabilities. This includes making content perceivable, operable, and understandable, and robust for individuals with visual, auditory, motor, and cognitive impairments. ADA conformance means that a website meets the standards set by the ADA, which often align with the Web Content Accessibility Guidelines (WCAG) developed by the World Wide Web Consortium (W3C).

    Assessing Your Needs and Goals

    Before diving into the web accessibility solutions available, it’s crucial to assess your organization’s specific needs and goals. Here are some key considerations:

    1. Legal Compliance: Determine the legal requirements applicable to your business. For U.S. companies, ADA compliance is mandatory, while European companies must adhere to the EAA. Understanding these requirements will guide your accessibility efforts.
    2. Audience: Consider your target audience and their potential accessibility needs. For example, if your website serves a large population of elderly users, you may need to focus more on features that improve readability and navigation.
    3. Current State of Accessibility: Conduct an accessibility audit to identify existing issues. This will help you understand the scope of work required and prioritize improvements.
    4. Budget: Establish a budget for accessibility improvements. Costs can vary widely depending on the complexity of your website and the extent of remediation needed.
    5. Internal Expertise: Assess whether your team has the necessary skills and knowledge to implement accessibility changes or if you need external support.

    Choosing the Right Web Accessibility Solution

    Once you have a clear understanding of your needs and goals, you can start exploring the available solutions. Here are some tips for choosing the right web accessibility solution for your organization:

    Automated Accessibility Tools

    Automated audits like Lighthouse, WAVE, and Firefox Inspector are a great starting point for identifying common accessibility issues. These tools quickly show potential problems, such as missing alt text, incorrect heading structures, and broken links. They give you a report with these findings, which you can use as a starting point to make your site more accessible. Some popular automated tools include:

    • Google Lighthouse: An open-source tool that provides audits for performance, accessibility, SEO, and more, generating detailed reports and actionable insights to improve website accessibility and user experience.
    • WAVE (Web Accessibility Evaluation Tool): A web accessibility evaluation tool that highlights accessibility issues directly on the webpage, providing visual feedback and detailed reports to help identify and address barriers for users with disabilities.
    • Firefox Inspector: A built-in tool in Firefox’s developer tools that allows users to inspect, modify, and debug HTML and CSS, including accessibility properties, helping developers ensure compliance with accessibility standards.

    Pros of Automated Accessibility Tools

    1. Speed: Automated tools can scan an entire website in minutes, providing a quick overview of accessibility issues.
    2. Cost-Effective: These tools are generally less expensive than manual audits or professional services.
    3. Convenience: useful for identifying widespread issues to ensure ongoing compliance.

    Cons of Automated Accessibility Tools

    1. Limited Scope: Automated tools cannot catch all accessibility issues, especially those involving user experience and context.
    2. False Positives/Negatives: These tools can sometimes flag issues that aren’t actually problems or miss real issues, leading to incomplete compliance.
    3. Lack of Detailed Guidance: While they provide suggestions, they often lack the detailed guidance needed to fix complex issues.

    Manual Audits and User Testing

    Manual audits and user testing provide a more in-depth analysis of your website’s accessibility. Accessibility experts will go through your site carefully, checking each part to make sure it follows WCAG’s guidelines. This is a detailed process where experts use different browsers and assistive tools, like screen readers or voice recognition software, to find and fix any small problems with accessibility.

    Pros of Manual Audits and User Testing

    1. Thoroughness: Human experts can identify complex issues that automated tools might miss.
    2. Real-World Testing: User testing ensures that your site is usable for people with disabilities.
    3. Detailed Reports: Manual audits provide in-depth reports and specific recommendations for improvement.

    Cons Manual Audits and User Testing

    1. Cost: Manual audits and user testing can be expensive, especially for large websites.
    2. Time-Consuming: These processes take longer than automated scans, delaying the implementation of fixes.
    3. Resource-Intensive: They require skilled professionals to coordinate with users with disabilities.

    Accessibility Overlays and Plugins

    Accessibility overlays and plugins offer quick fixes for improving accessibility. These solutions typically add features like screen reader compatibility, keyboard navigation, and color contrast adjustments by modifying a website’s code with a snippet of JavaScript.

    Pros Accessibility Overlays and Plugins

    1. Quick Implementation: Overlays can be added to your site quickly, offering an immediate boost in accessibility.
    2. User Control: They often allow users to customize their experience, such as adjusting font sizes or contrast levels.
    3. Cost-Effective: Generally cheaper than comprehensive manual audits or professional services.

    Cons Accessibility Overlays and Plugins

    1. Superficial Fixes: Overlays may not address the root causes of accessibility issues, leading to only superficial compliance.
    2. User Frustration: Some users with disabilities find overlays intrusive or ineffective.
    3. Potential Legal Risks: Reliance on overlays alone may not meet legal accessibility standards, potentially exposing your site to legal action.

    Check out our guide on web accessibility overlays for more details on how they might make your website a target for a frivolous ADA lawsuit.

    Consulting and Professional Services

    For organizations seeking a thorough and sustainable approach to accessibility, consulting, and professional services are ideal. These provide customized solutions based on your specific needs, including expert guidance, comprehensive audits, remediation, and ongoing support.

    Pros Consulting and Professional Services

    1. Expert Guidance: Professionals bring a wealth of experience and expertise to ensure comprehensive accessibility.
    2. Custom Solutions: Services are tailored to your website’s unique needs and requirements.
    3. Ongoing Support: Many consulting firms offer ongoing support and training to maintain accessibility.

    Cons Consulting and Professional Services

    1. High Cost: Professional services are typically the most expensive option.
    2. Dependency: Relying on external consultants can create dependency, potentially slowing down internal development processes.
    3. Implementation Time: Custom solutions take time to develop and implement, potentially delaying compliance.

    216digital’s ADA Remediation Services

    When it comes to professional web accessibility solutions, 216digital stands out as a trusted provider of ADA remediation services. Here’s why 216digital is a top choice for ensuring your website meets ADA conformance:

    Risk Mitigation

    Through our extensive experience and collaboration with key legal players, 216digital has determined the metrics and red flags that cause companies to get hit with ADA non-compliance lawsuits. We know exactly how to take the target off of your back so that you can forget about the ambulance chasers and focus on growing your business.

    Our goal through this service is to get the best possible settlement through the improvement of your automated scan results. Identifying and removing web accessibility errors detected with scanning tools and those addressed in the lawsuit. Providing an Accessibility Statement, Skip Link, and Focus Outlines as window dressing to further prevent copycats. Ensure you don’t fall victim to copycat legislation by getting your metrics below internally established risk tolerance thresholds.

    Real-World Accessibility

    While automated accessibility scans are functional and convenient, they only curate about 30% of issues, leaving your website exposed to a lawsuit and your customers with a poor user experience.

    WCAG 2.1 Professional Audits provide insight that accessibility software can’t, which is essential to ensuring that disabled users can access your website to their fullest extent. Only through professional auditing, page-by-page click-throughs, and testing assistive technology such as screen readers and keyboard-only commands can your website reach full accessibility compliance.

    Our Web Accessibility Professionals will evaluate and examine the accessibility level of your website’s UI, source code, usability, and design. Then, they will implement solutions focused on three key areas:

    • Screen reader and assistive technology compatibility
    • Keyboard-only navigation, operation, and orientation
    • UI and design

    Ongoing Support and Monitoring

    Accessibility monitoring is an ongoing and proactive process that regularly checks online content for accessibility violations. Think of it as an early warning system, allowing developers and content creators to identify and fix potential barriers quickly.

    216digital’s a11y. Radar is an automated tool that regularly checks your website for ADA compliance. It tracks your ongoing efforts, whether they’re done by your in-house team or an outside agency. You’ll get access to detailed dashboards and updates on any content, code, or user experience issues that might affect your website’s accessibility. Plus, our easy-to-use interface lets your team see current problems and manage any changes that need to be made.

    Here are some of a11y. Radar’s key features:

    • Dynamic Dashboard Display
    • Compliance Scans
    • Detailed Issue Reports
    • Issue Tracking Over Time
    • Manual Testing Reports
    • Email Alerts
    • Current Web Compliance Status

    Conclusion

    Choosing the right web accessibility solution is crucial for ensuring that your website is inclusive, usable, and conforms to legal standards. By assessing your needs, goals, and budget, you can determine the most appropriate approach, whether it’s using automated tools, conducting manual audits, implementing accessibility overlays, or partnering with professional services like 216digital.

    216digital‘s ADA remediation services offer a comprehensive, customized, and user-centered solution to web accessibility. By leveraging their expertise, you can achieve ADA conformance and provide a better online experience for all users, ultimately fostering an inclusive digital environment and protecting your organization from potential legal challenges.

    Investing in web accessibility is not just about compliance; it’s about creating a web that works for everyone. Take the first step today and choose the right accessibility solution for your organization.

    Greg McNeil

    July 23, 2024
    Testing & Remediation
    Accessibility Remediation, ADA Web Accessibility, digital accessibility, Web Accessibility, Web Accessibility Remediation, Web Accessibility Solution
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