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In our last AMP article, we covered how Google’s Accelerated Mobile Pages work and how you can utilize them to help boost your mobile ecommerce. Since then, Google has continued to enhance its mobile user experience. Rolling out new AMP updates like AMP Bind, which allows internet retailers to create product pages with interactive elements […]
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Graphic courtesy of Four51 OrderCloud. Used by permission. The world of B2B selling is ripe for a revolution. Ecommerce technology has flourished in the B2C sector for decades, but it has not yet seen widespread adoption in B2B. Of course, that’s for good reason: the limitations of old software made eCommerce cumbersome in the complex world […]
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Fast-loading product pages could make or break your conversion rate. As an independent ecommerce retailer, you know how tough it is to compete with the big boys. Amazon can outsell us all, and they can afford fast-loading mobile functionality at scale. Luckily, independent e-retailers can optimize their experiences to compete—and it’s cheaper than you might […]
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Ecommerce design is a unique beast in the web design world. Multiple factors–aesthetics, usability, brand message, and value proposition–must come together to create conversions. That’s hard. How can web designers serve their ecommerce clients better? How can designers work strategically, with conversion rate in mind? We asked 14 expert ecommerce designers to share their best […]
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Whether it’s in the blogosphere, at conferences, or on social media, we’re hearing a lot about the growth of B2B ecommerce this year. B2B sales are moving from the phone line to online, and that has profound implications for both the B2B industry and the ecommerce solutions industry. To facilitate this discussion and help educate professionals […]
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The ULTIMATE Guide for Brands Who Want to Publish Brands are joining the content marketing frenzy every day. If you haven’t started practicing content marketing yet, it’s high time you did. But where do you start? How do you work with available resources, affordable publishing tools, and strangers who don’t know your content exists? Worse—how […]
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The days of rocking SEO with spam links are over. Today’s SEO game is all about building high-quality, high-authority, contextual backlinks. Google is smarter than ever, and that means webmasters need to get on board. Link-building services ensure that your site publishes great content marketing—the kind of stellar content that publishers in your niche actually […]
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The 2016 Fashion/Tech Hackathon: Inspiration, Collaboration, Innovation! January 29th, 2016 marked the date for the third annual Fashion/Tech Hackathon at Kent State University. Students had 36 hours to compete in Northeast Ohio’s premier student technology innovation contest. This year, 216digital, Inc. sponsored the event and mentored students in design and programming. Fashion/Tech Hacker rocks our […]
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In the early days, like everything else, design was a male-dominated profession. Today, women designers are changing the face of design with incredible innovation. At 216digital, we’re design connoisseurs. We thrive on innovative design thinking. We keep a pulse on the design industry, and we take note when someone creates something amazing. In this blog […]